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Site-specific market intelligence and expert guidance that helps developers build capital confidence and move projects forward

OUR SERVICES

Research. Analysis. Strategy. Forward Momentum for Your Community.

We translate complex housing market data into clear, defensible guidance that drives better development and investment decisions.

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Market Intelligence for Better Real Estate Decisions

Better data. Clearer perspective. Smarter real estate decisions.

Hunter Housing Economics delivers original research, market intelligence, and actionable analysis to help investors, developers, builders, lenders, and housing professionals understand what's happening in the market—and what it means for their next move.

Explore white papers, market commentary, site-specific studies, and expert perspectives covering the economic, demographic, and housing trends shaping markets across the country.

From evaluating a new opportunity to navigating changing market conditions, HHE brings the data into focus—helping you identify opportunity, reduce uncertainty, and move forward with confidence.




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Oak Row Equities logo with blue geometric symbol and company name in blue and gray text.
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Advenir Azora 30 Year Anniversary logo with blue and red geometric shapes and bold text
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BlackRock Real Estate Group logo with stylized mountain peaks and an orange sun above the text.
LNL Capital company logo with dark blue text and a curved line underneath on a transparent background
Meritage Homes logo with blue house roof graphic and company name in dark and light blue text
RESIBUILT by Invitation Homes logo with stylized home icon in blue and black text on transparent background
Moxy Homes logo in black simple bold font on a transparent background
LYND logo with a stylized window and the tagline Home Is Here in blue on a transparent background
Stellar Communities logo with a house outline and green leaf integrated, emphasizing eco-friendly living.
Kairos Living logo with a blue stylized 'K' and dark blue text on a transparent background
Falcone Group logo featuring stylized blue and gold geometric shapes with company name below.
Invitation Homes logo with green geometric icon and black and green text on a transparent background
Black and white logo with stylized overlapping letters W and V inside a circular border
Beazer Homes logo with red text and green and yellow leaf design above the company name
Kolter Homes logo with bold blue letters on transparent background representing real estate company.
Lennar logo with bold black capital letters on a transparent background
Condev logo with a stylized orange circular sunburst design inside the letter o and black text on a transparent background
Blue square logo with a large black serif letter E and a registered trademark symbol
Logo of Quinn Residences featuring elegant green serif typography on transparent background.
Harvard Investments logo featuring a stylized gold building icon and dark green text on a white background
SVN SFRHub Marketplace logo with stylized black buildings and an orange swoosh on a transparent background
Oak Row Equities logo with blue geometric symbol and company name in blue and gray text.
Brookfield Kolter Land Partners logo with bold blue text on a transparent background.
Colorful geometric skyscraper icon with Pinnacle company name and committed to excellence tagline.
Walton logo in blue with registered trademark symbol on transparent background
Advenir Azora 30 Year Anniversary logo with blue and red geometric shapes and bold text
Robert L. Stark Enterprises logo with black serif text on a transparent background
BlackRock Real Estate Group logo with stylized mountain peaks and an orange sun above the text.
LNL Capital company logo with dark blue text and a curved line underneath on a transparent background

Trusted insight. Clear direction. Better-informed decisions to move forward.

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The Garage Premium: Unlocking Hidden NOI in Build to Rent

New research shows how attached garages are driving higher rents, improving resident retention, and creating long term value in BTR communities.

A new joint analysis by Hunter Housing Economics and Yardi Matrix examined more than 1,500 institutional rental townhome communities across the United States to quantify the financial impact of attached garages on rental performance.

The study found that garage-equipped townhome communities consistently achieve higher rents, stronger net operating income (NOI), and increased asset values compared to similar properties without garages.

Two-car garages generated annual rent premiums of up to $4,440 per unit and created approximately $38,000 in additional property value per unit when capitalized at market rates.

The findings suggest that attached garages are often one of the highest-return design features available to developers, particularly in suburban Sun Belt and Midwest markets where renter demand for storage, convenience, and single-family-style living continues to grow.

The Experts Behind the Insight

Meet the team bringing experience, data, and real-world perspective to every market we study.

Hunter Housing Economics Recent Insights

Expert perspectives on the trends, policies, and economic forces shaping housing markets across the country.

Through his Forbes contributions, Brad Hunter delivers timely analysis on the issues driving residential real estate today. From housing affordability and migration trends to market cycles, policy shifts, and development strategy, these articles provide data-driven insights for developers, investors, and housing professionals looking to better understand where the market is headed and how to position for what comes next

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Market Insights in Focus

Housing Intelligence, Explained

HHE breaks down the housing trends, market data, and economic forces shaping residential real estate. From Build-to-Rent and SFR to development, demand, pricing, and investment strategy, these videos turn complex market signals into clear, actionable insights.

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The Garage Premium Explained

How much more will renters pay?

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The ROAD Act explained

What it means for Build-to-Rent, SFR & Housing

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Build-To-Rent at an Inflection Point

The Supply Cliff & What Comes Next

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Florida Build-to-Rent Market Update

Where leasing is improving

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The Surprising Resilience of Apartment Demand

Strong Absorption, Tightening Supply, and What Comes Next

Senior consultant Aubrey Herrero discusses changing preferences of BTR renters in housing with Hunter Housing Economics logo

What BTR Renters Want Is Changing: 

A Shift in Housing Preferences

A Repeat-Client Testimonial

"We rely on Hunter Housing Economics for our built-for-rent and multifamily studies because they prepare the most thorough and well-thought-out market studies available in the market today. That is also appreciated by our equity partners and lenders, who we have found place Hunter Housing...

"We rely on Hunter Housing Economics for our built-for-rent and multifamily studies because they prepare the most thorough and well-thought-out market studies available in the market today. That is also appreciated by our equity partners and lenders, who we have found place Hunter Housing Economics at the top of their approved market study vendor lists in markets all around the country because of their balanced and complete analysis. HHE does not merely deliver a powerful report; they provide a complete and bespoke consulting service that sets them apart from other research companies."


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Larry Baum

Managing Partner, Stellar Communities, Developer of over 3,000 residential units in Florida.

An Industry-Leader Testimonial

"Hunter Housing has been invaluable to our business. Their prompt studies and accessibility, makes them easy to work with. Brad and crew have always been helpful in all of our endeavors either with great information provided, analysis and the availability to talk with stake holders to help...

"Hunter Housing has been invaluable to our business. Their prompt studies and accessibility, makes them easy to work with. Brad and crew have always been helpful in all of our endeavors either with great information provided, analysis and the availability to talk with stake holders to help define the market and opportunities. Hunter housing is a great resource."


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L.M.Perle

President, Palm Land Development, LLC

A Repeat-Client Testimonial

"As the BFR space is emerging, Brad and his team have a unique perspective on product and market segmentation that differentiates them from their peers and is valuable to investors as they make IRR-driven decisions."

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Margaret Whelan

Whelan Advisory

A Valued-Client Testimonial

"I've worked with many market researchers over the years, and Brad consistently delivers some of the most thoughtful and actionable housing analysis available."

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Sudha Reddy

Haven Realty Capital  

An Industry-Leader Testimonial

"Brad is one of the most important and insightful voices in the BFR industry"

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Andy Talbert

Elux Capital

A Trusted-Advisor Testimonial

"We found the studies that Brad and his team prepared, and the advice provided, to be highly insightful, and, frankly, indispensable."

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Marcus Buerosse

Strategic Asset Advisor